Soubry stays at home
Being isolated during lockdown has been difficult for everybody, that’s why Soubry & Havas worked together to support the #stayathome movement by giving a literal twist to their original television campaign.
The original campaign showed how Soubry’s pasta literally brought people together. It tells the story of a girl, following her spaghetti through town and finding the love of her life. This time, the rewind version shows us the importance of staying home and keeping your distance. A simple, but impactful idea in times of crisis.